Sunday, July 14, 2013

Tackling Cake Competitions... A different approach...

Each year in April, there is a cake competition in the Philadelphia area to benefit City of Hope. And since 2011, I've entered the competition with a goal in mind. I'll bet you won't ever be able to guess what my goal was...ha ha

The first year, I'd never entered any type of competition before. In fact, I was still a baby to cake decorating.  I had only begun decorating 3 short years before. So for me, I felt very much "out of my league". To go up against bakeries and cake shops that have years of experience and awards under their belts was daunting. And quite frankly, my attitude was a little different than most. If I didn't think I could win, I didn't want to bother with the time or expense to enter. So... I approached it from a different angle than most would.

I researched winning cakes, and then set out to design my cake based on what it took to make a competition cake a "winning cake". I looked at how many various techniques were used, how well they were used, complexity of design, neatness and precision, etc. And I decided that whatever subject matter my cake was going to portray, it HAD to show a variety of techniques and mastery of each of them. Piping, stenciling, hand painting, modeling, sculpting, sugar work, gravity defying, etc. etc. And then I spent a great deal of time planning out the structure and sketching. Then set to work on all the details. It took a LONG time to complete the cake. But hey... It won! My first year, nobody knew who I was. No one had heard of me. And out of 5 potential awards, I walked away with Best Tasting, Most Artistic, and Best of Show. Not bad for my first competition. Hooray!!!

The second year was a little different. I had decided to merge my cake shop with another local shop and we wanted to collaborate on a cake to prove that together, we were a strong and talented team that could accomplish great things together. Again, we approached the design through the eyes of a judge. What would it take to make a winning cake. And we put quite a bit of time and energy into the cake. We spent more time planning and preparing for the build of the cake than we actually spent on making it. But in the end, it paid off. This time we won People's Choice, Best Use of Theme, and Most Artistic. As far as Best Use of Theme, well, the theme was "Under the Big Top". So you can see that we built an entire circus "under the big top". 

The third year and I believe my final year, the theme was "At the Movies". Since the merger with my business partner failed miserably, my new team and I decided that it was important to compete again to show that we were still a strong and talented group of artists who together could accomplish amazing things with cake. We wanted our customers to see that artistically, nothing had changed and we were still capable of producing phenomenal edible art.

So Clara and Kevin and I set out to plan our cake. This time around, we chose a theme we could have some fun with. And what's more fun than a Children's cartoon? We chose Beauty and the Beast. I have to say, of the cakes we've pulled off, it's the most AMAZING show stopper! My team kicked boo-tay! Again, we approached the design with the judges in mind. We wanted to show a variety of techniques and skill level. And with 3 of us working on the cake, there had to be elements we could each work on individually to show off individual talents and skills so when put together, the whole would be remarkable. It it was! 

 For the third consecutive year, Truly Custom Cakery, LLC received the award for "Most Artistic". I am so very proud of my team. My 19 year old assistant Clara created the Beast (all by herself with NONE of my help!), she did the rose, chandelier, and much of the castle. Kevin did all the stained glass work, sketched the whole design, airbrushing, and helped make sure that the characters had "life" to them. My tasks were Belle, Mrs Potts, Lumiere, and Cogsworth (with the help of Kevin). And when it was all said and done, it was AMAZING!

We've had it on display in our shop since April and it's such fun to see the reaction from our little customers as well as the adults. Oh yea... and my staff proved that we are indeed, an incredible team!  I love you guys! You're the best. I've never had so much fun at work and cherish all the laughter and ribbing that we have enjoyed. 


Sunday, March 24, 2013

Gourmet Cupcake Easter Special!

Happy Easter!!! Here are our Gourmet Cupcake Flavors and our Easter Weekend Special just for our best customers!!!

Buy 5 gourmet cupcakes and get the 6th FREE!!! You can call to pre-order (215-441-0111) and we'll package them up for you. Open on Friday, 9-6 and on Saturday, 9-noon. 315 E Street Road (at the intersection of Newtown Road and Street Road), Warminster, PA 18974.


Tuesday, January 15, 2013

A Girls Best Friend...

Diamonds??? Nooooooo Its SHOES!!! And you know it too. Over the past year we have done so many shoes at the Cakery. It's kinda funny because recently someone called and said, I need a shoe cake and I was told that I need to talk to you! ME? Really? Huh...

Seeing how I have a wide, flat foot, I've never been able to enjoy shoe shopping or wearing for that matter!  When clunky shoes gained popularity, I was thrilled! For the first time in my life, I could have "cute" clunky shoes! HA! Had I been smart, when I found a pair I loved, I should have bought two. But practicality wins every time where I am concerned. So I have one pair, they wear out and I never find another shoe I like as much.

So put me in the decorating room with some gumpaste and I get giddy. It's kinda ridiculous. But for the first time in my life, I am able to get excited about shoes! So what if I can't wear them. I do get to make someone smile with them. And almost every time, I get to choose the design. Hooray! I love shoes!

So here are some of the shoes I've had the privilege to make in the past several months. I'll add booties (the baby kind) as well cause I really like them too.

Hope you enjoy!



Friday, January 11, 2013


So here is the yumminess we prepared for this weekend. Man are these cupcakes tasty!

Chocolate Chip Cookie Dough
Chocolate Chip Pound Cupcake with Caramel Filling. Iced in  cookie dough buttercream , rolled in mini chips, and then topped with a nice big hunk of cookie dough. OH  MY! 

Chocolate Lovers Delight
Double Chocolate Cake with White Chocolate Ganache Filling. Iced in our own delicious chocolate buttercream and drizzled with White Chocolate Ganache. Mmmmm

Pumpkin Praline
Moist Pumpkin Cake filled with a Pecan Caramel Praline Filling. Topped with Cream Cheese Icing and an extra little dab of Caramel Pecan Praline. 

Raspberry Lemonade
Lemon Cupcake with Raspberry Lemonade Filling, Raspberry Lemonade Buttercream and  garnished with drizzled Lemon Curd. Hello Springtime!

Vanilla Wafer
White Vanilla Cake with Vanilla Mousse filling. Iced in vanilla buttercream rolled in Vanilla Cookie Crumbles. Then topped with a white chocolate dipped vanilla wafer. 

Free Complimentary Cup of Coffee with any Cupcake Purchase. Just ask and we'll pour! Friday's over but we're open on Saturday (tomorrow) from 9am-noon so don't miss out!

Here's my nephew enjoying his Vanilla Wafer Cupcake. Notice it's almost as big as his head! tee hee


Thursday, January 10, 2013

Cupcakes fit for Royalty!

Tomorrow's Cupcake Flavors are: 

  • Chocolate Chip Cookie Dough - Chocolate Chip Pound filled with caramel filling. Iced in chocolate chip cookie dough vanilla buttercream. Rolled in Chocolate chips and topped with a nice hunk of Cookie Dough! MMMMMM My FAVORITE THIS WEEK! 
  • Raspberry Lemonade - Lemon Cupcake with Raspberry Lemonade Filling. Topped with a Raspberry Lemonade Buttercream and drizzled with lemon curd. For fruit lovers, this is our most popular flavor! 
  • Pumpkin Praline - An Amazingly moist pumpkin cake filled with a Pecan Praline filling. If you are sad that the holiday's are over, grab a complimentary cup of coffee, close your eyes, and take a big bite of this amazing treat. Your mind will take you back to pleasant holiday memories in no time! 
  • Chocolate Lovers Delite - Double Chocolate Cupcakes with a White Chocolate Ganache filling. Iced with our own Chocolate buttercream and drizzled in white chocolate. A chocolate lovers dream come true!
  • Vanilla Wafer - An OH SO MOIST, white vanilla cake. Filled with a vanilla mousse, iced in vanilla buttercream, and garnished with vanilla cookie crumbles and a white chocolate dipped vanilla wafer. Another one of our most popular flavors! 
How big are these Gourmet Cupcakes? Just take a look at the photo below! 

Cupcake Pricing:
1 @ $4.50
4 @ $16.00
8 @ $30.00

Friday: 9am - 6pm
Saturday: 9am - noon

315 E Street Road
Warminster, PA 18974
(At the intersection of Newtown Road & Street Road. 
About 1/2 way between Jacksonville and Davisville Roads.)

We also offer our breakfast pound cakes in Chocolate Chip, Blueberry, and Buttery Crumb. $15.00/cake

Gluten Free Cupcakes available in 1/2 dozen increments by pre-order only.

 And we ALWAYS have Truly Custom Crunch in stock!